Ken Linsteadt Architects, is a well-known Bay Area architecture firm with a reputation for designing and crafting some of California's most luxurious residences. When the firm enlisted us to create a new logo, identity package, and website, we took time to contemplate the philosophy behind their practice. The firm "infuses its design with the principles of form, harmony, and proportion found in the language of modern and classical architecture". We designed an instantly recognizable icon that fuses structure and flow and presents the two in a tactile, letter-pressed stationary system.
By showing the firm's process through a variety of forms we created, like the architects themselves, a distinctive structure that opens possibility.
